Thursday, May 9, 2013

Evaluation Question 4

HOW DID YOU USE NEW MEDIA TECHNOLOGIES IN THE CONSTRUCTION, RESEARCH AND PLANNING AND EVALUATION STAGES?

Without the use of Media Technolgoies this project I think would have been near on impossible. When I try and think about a part of our project which hasn't used media technolgoies, it's pretty much impossible to do!

Our use of media technologies started early in the year September when we were asked to look through several music videos on YouTube to get inspirations for our own products. YouTube was a huge help to our music video, not only for getting inspiration for it but also for the research and planning and production stages as well. Without it, we would never have been able to distribute the video to our friends and family so that they could watch it. As well as YouTube, social media like Facebook and Twitter were hugely beneficial to us as well, as it helped us keep our fan base (albeit small!) up to date with what was going on with the music video and how we were progressing. Without these two bases, we wouldn't have had any way of letting our friends and family know that the video was completed, and would never have got as any views on our YouTube video as we did.

In terms of producing the actual video, media technologies became crucial to use once again, with our editing software iMovie being used more than anything, as this is what we did absolutely everything on. We uploaded the video onto there, edited it, added special effects, rendered it, cut it, stabilised it to name but a few. Without iMovie it would have been a disaster, and I think we took it for granted at times as we sometimes complained when it was being slow! As well as this, we had to log our progress on Blogger. I think Blogger is brilliant, it engages us to want to update the blog and is far it's far easier and more interactive than just handwriting our progress into a book. Information in the blog looks far more organised and smarter as well and just gives off a more aesthetically pleasing product.

Of course, it comes to even simpler things than that as well, as everything we did from the editing to the research to the blogging, was done on our MacBook Pro's, which was essentially the main hub for our project, as we literally did everything on it. All of the media technologies I have listed above were used on the MacBook, which just goes to show how much we took that for granted as well. Lastly, we had the camera, of which we used two, the Canon EOS 7D and my mobile phone, the Samsung Galaxy S3. Both were used to good effect and were massively influential to us, as they both have the ability to choose in HD 1080p video, which obviously makes the whole project a lot better. As well as being able to film on my mobile, it also allowed me to update Twitter, Facebook, Blogger and YouTube. So similar to the MacBook Pro, it was like a second media hub for me to work from.

Last, but by no means least is the use of the Green Screen, which for me is arguably the best part of the video. We used it twice in the whole process. Once when were just experimenting with the green screen, and second in the beginning of the video when we used the puzzle effect. This time last year there was no way we could have have the ability to use it, as I don't think our knowledge would be broad enough. It was a massive learning curve for me and only made me want to explore special effects similar to the green screen further, Although the greens creen was not crucial to use, i.e. we could have gone without it, I still think it's a massive asset to our final product.

Overall, you can see that media technologies were massively influential to our final product, from start to finish, and to be honest I don't know what we would have down without any of the things I have listed above. It would be interesting to see how our product would have turned out if we were forbidden from using media technologies, as I think it would have been very different indeed.

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