3 Genres of Music Videos

The next part of the syllabus asks us to look at 3 different genres of music video, and analyse them, and see how they are all different from each other.

The first song I have chose is a love song, and the classic by 'Hero' by Enrique Iglasias. Watch the video below!

If you were to watch this video on mute, it wouldn't take a genius to work out that it was a love song, just by the way that the camera zooms in on the woman suggestively, and we see Enrique looking very sad and depressed, playing a piano, singing his heart out for the girl. The basic plot of the video is that  Enrique Iglesias and Jennifer Love Hewitt stole a bunch of money from mobsters, and instead of escaping from where they stole the money from Mexico like you're supposed to if you just robbed somebody, they pull over like every 50 feet to make out a lot and they get caught.All of this making out confirms for us that this video is about a couple who are madly in love, and want to spend the rest of their lvies together. They do end up getting caught, and Enrique ends up getting shot by police, and dies in the arms of Jennifer as the rain pours around them, and police lights glow in the background.

This, in conclusion is a very cliched love story, maybe similar to the story of Romeo and Juliet?. I don't think the lyrics of this song really tell the story of whats goping on in the video, and to be hoenst, it's all a bit confusing for me. Anyway, the next video I'm going to analyse is a modern pop video, a recently released simgle called Candy, sung by the fantasic Robbie Williams.

This video was only released a couple of months ago, and the first thing I realised when I watched the video was how many ridiculous special effects Robbie Williams had used in this music video, and it really doesn't make much sense at all. But what from what I can gather, the woman who he is following round in the video thinks she's made of 'Candy' and thinks she's untouchable. But in this video Robbie is run over several times, and is thrown through glass windows and goes through windscreens of cars, which to be honest is all a little bit unnecessary! However, Robbie Williams is quite an excentric person, and I think the only reason he used all these special effects was because, quite simply, he could!

So a video far different from the Enrique Iglasias one, much more modern, and taking advantage of the special effects that are available to the music industry today. The final video I am going to analyse is a Rock song, and Bon Jovi - Living On A Prayer. Watch below.

This music video si again very different from all of the other two music videos that we have seen. It is a very typical 'rockstar' music video and just shows archive footage of a rehearsal video by Bon Jovi, which is in black and white, and then in the second half of the vidoe, the video is then in colour, and they are performing in front of a live crowd. No special effects have been used in this video at all, and I think it juist goes to show that less is more, and sometiems you don't need special effects and fancy technology to make a great music video.

Watching and analysing these three music videos has made me realise that there is so much that can be done with a music video, and the sky really is the limit. This task has just made me want to crack on with our own video even more, and I am really excited to get filimg.

C x